4 8 M A C O N M A G A Z I N E . C O M A P R I L / M AY 2 0 1 9
THE MISSION OF MY BUSINESS: To
help companies and organizations look as
legit as they actually are through branding
and design.
HOW DO YOU DEFINE SUCCESS?
Success in my business is when a company
takes the logo or website I've designed and
rocks it on their own. Seeing a logo out in
the wild that developed from a conversation
with the business owner about their dreams
is really cool. If I'm behind someone at
Kroger wearing a t-shirt with an ES&Co.
designed logo on it, I quietly have a little
celebration.
THE BEST ADVICE I HAVE EVER
RECEIVED:
Three things. First: "I don't
know, but I know who to ask," is a perfectly
acceptable answer – thanks Dad! Second:
A solid routine helps get things done
(especially with three kids in the picture
– the juggle struggle is real). Third: Set
boundaries by having office hours, and
know when it's time to "clock out."
ADVICE FOR WOMEN WHO WANT TO
START A BUSINESS:
Do it. Then, surround
yourself with a good support system. It's
going to be hard, you're going to need help,
and someone to share a margarita with. A
positive mindset and defined boundaries
are critical to fighting the "fraudy feelings"
we all have.
I ADMIRE WOMEN WHO: Figure it out
and make it happen, whatever it may be (my
mom has always shown me this). Look past
competition; realize we all bring something
different to a project and are often better
together.
Elizabeth
Schorr
ELIZABETH SCHORR & CO.
555 Poplar St., Macon
478-832-1535
elizabethschorr.com
DESIGNER & BRAND CONSULTANT